IN STORE SUCCESS
TRANSPARENT REPORTING AT YOUR FINGERTIPS
The competitive dynamics of the fast-moving consumer goods industry require dedicated, passionate and skilled individuals and teams who are driven to assist in improving range, share of space and overall category performance via building trusted relationships with key store personnel.
CROSSMARK provides our clients with a flexible and agile model to suit their business objectives in a consultative partnership across the independent grocery landscape of Australia.
We have a tried and tested sales call process using our “7 steps to in-store success” and utilising customer centric buyer behaviours to help our staff understand who they are selling to. Staff are also equipped with technology to provide live updates on results daily or weekly to assist our clients track their objectives.
CROSSMARK has the people that will make a difference to YOUR brands with an in-house talent team who work specifically with on-boarding team members. We believe in the philosophy of “hire hard and manage easy” and have a recruitment process to provide for long-term partnerships.
We currently manage over 1000 Independent stores within the IGA, Foodworks and Spar banners nationally. If it is a professional sales team to manage your brands, you are after look no further.
CROSSMARK is uniquely positioned in the marketplace with strong connectivity and significant influence throughout the “shopping eco-system” … from brands to retailers and consumers to shoppers.
Our solutions make an impact in store across a wide range of retail channels, as well as out of store through “live” and digital consumer engagement along the shopping journey.
In the past 12 months Dick Smith, Marcs, Masters, Herringbone, Rhodes & Beckett, Pumpkin Patch and David Lawrence have fallen on hard times. Target is being...Read More
Happy Chinese New Year. There is an old Chinese proverb that says: “The best time to plant a tree for shade is 100 years ago. The next best time is today.” These days we can plant faster growing trees and harness...Read More
There’s been a lot written about the upcoming entry of Amazon into Australia, even though Australians have been enjoying Amazon’s prices and services for almost 15 years...Read More
There’s a lot going on in the world of fashion retailing at the moment at an inflexion point not where online is meeting physical retailing; that “omnichannel” or “phygital” blending has been...Read More
There is much that has been written about the decline, and forecast continuing demise, of the department store sector worldwide. It's a serious challenge to turn these icons of retailing...Read More