SPEED TO SHELF
With agility and flexibility
MINIMISING OUT OF STOCKS
Maximising sales
With agility and flexibility
Maximising sales
On-shelf Availability (OSA), is defined as ‘providing a product, in a saleable condition, when and where the shopper wants it’. CROSSMARK bases its retail strategies on sales growth solutions, whether it be increasing sales days through speed-to-market activation, or decreasing out-of-stocks and maximising sales opportunities through sales analysis and in-store deployment.
At CROSSMARK we work closely with our clients to understand their business and sales performance to build retail activation plans that will deliver improved on shelf availability and promotional activations.
With more than 2,000 highly trained staff, CROSSMARK’s operational structure ensures that we have the right people in-store to ensure that your product is available at the time when a shopper chooses to purchase.
Channel and retail experts that drive superior brand and sales growth.
Solutions designed for your business that deliver with agility, precision and speed.
Business Intelligence plans and models supported by local history, retail footprint & strategic insights
Leveraging our proprietary technology make it easier to work, more efficient & drive a better outcome in store.
We are recognized in the industry for our customized approach to developing retail solutions, and selected for the most complex and demanding projects across multiple channels including corporate grocery, independent grocery, mass & speciality, petrol & convenience, consumer electronics and hardware.
CROSSMARK is uniquely positioned in the marketplace with strong connectivity and significant influence throughout the “shopping eco-system” … from brands to retailers and consumers to shoppers.
Our solutions make an impact in store across a wide range of retail channels, as well as out of store through “live” and digital consumer engagement along the shopping journey.
Exceed sales targets with a field marketing promotional blitz during peak trading season
By
CROSSMARK on 28 Nov
With retailers looking forward to capitalising on the holiday trading period, the biggest opportunities remain in-store...
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Impact of Technology and Data on Sales and Marketing
By
Andy Kirk - CEO on 17 Oct
In an interview with Retail World, CROSSMARK CEO Andy Kirk discusses the future of merchandising and sales.
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5 Key Trends Affecting the FMCG Sector
By
Andrew Bosco - Client Services Director (Grocery) on 9 Oct
As we approach the end of the year, a busy period for FMCG brands with heightened promotional and planning activity, CROSSMARK identifies the five key trends affecting our $100+ billion grocery sector.
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The emerging market of smarter shoppers in the hardware sector
By
Paul Gardiner - Business Development (Hardware) on 2 Sep
Australia’s $21 billion hardware and building supplies retail sector has grown steadily over the last decade...
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Managing live interactive store displays for consumer electronics brands
By
Anthony Di Francesco - Director of Client Service on 8 Aug
Since the arrival of online retailing, bricks and mortar retailers have had to work harder than ever to capture buyer attention...
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New Find-a-Rep service from CROSSMARK helps brands deploy sales teams more effectively
By
Luke Johnson - Director of Field Operations on 24 Jul
Optimising resources has never been more important for FMCG brands, with external forces pressuring margins it’s crucial...
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Meet the Team: Paul Gardiner, Business Development Manager (Hardware)
By
CROSSMARK on 19 Jun
We’d introduce you to one of CROSSMARK’s newest employees, Paul Gardiner, who's just joined to help grow our Hardware division.
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