Nice to meet you
Data-led growth solutions, powered by people
Your brand deserves a partner who is as invested in growth as you are. We bring together strategy, data, technology, and specialised retail expertise to design programs that deliver growth you can see.
Our client-centric culture means we work alongside you to build smarter solutions that fit your challenges and goals with innovation and accountability at the heart of everything we do.
Specialist channels
Experts to understand the channel, design the right strategy, and leverage experience and existing relationships.
Testimonials
The CROSSMARK team have been deeply involved in enhancing our program and have shown great problem-solving skills whenever challenges arise.
They always go the extra mile in achieving their goal,
and their performance has well exceeded our expectations.
Catalina Lu
ANZ Retail Program Manager - DJI
Testimonials
Working with CROSSMARK on our recent off-location project was a huge achievement. The team were very collaborative, brought great ideas and ensured follow-up to ensure and measure success.
They provided regular feedback and implemented it in a timely manner with instant results. Extensive Bunnings knowledge and experience. Thanks again CROSSMARK Hardware Team.
Adam Calderbank
Key Account Manager - Pelican Products
Testimonials
The support provided by CROSSMARK in our dedicated merchandising program has been excellent. The additional support in stores has helped our Territory Managers build stronger relationships with our customers, merchandiser brand knowledge, and processes has led to more effective execution.
We value the collaboration, professionalism and commitment the CROSSMARK team brings to our go to market strategy.
Emily Stevens
Sales Effectiveness Manager - PepsiCo
Data points captured p.a.
Real-time field intelligence that drives smarter decisions in store.
Case studies
Work in action across channels with measurable results and growth.
PepsiCo: Supporting sales growth in must-win regions
Other case studies
Bunnings VIS, Hardware
Brand Ambassadors, Consumer Electronics
Bunnings VIS, Hardware
Bunnings VIS, Hardware
Bunnings VIS, Hardware
Brand Ambassadors, Consumer Electronics
Innovation fuelling growth
Storetrack is our award-winning field team management software built to deliver speed, flexibility, data-led strategies, and sales growth.
Creating Impact
First & only agency in Australia to carbon-offset all KMs
Award-winning sales & marketing client programs
Employee-voted cultural awards 5 years running
0% gender pay gap. Equal work, equal pay.
Latest news & insights
Explore our case studies, articles, and downloads
- Case Study
CROSSMARK
- News & Insights
The best Australian retailers are no longer asking whether to invest in the in-store experience. They are asking how to ...
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
- News & Insights
Partnering exclusively in Australia with Crossmark allows us to bring the full strength of Pensa’s Vision AI to the AUS ...
- Case Study
CROSSMARK
- Case Study
CROSSMARK
- News & Insights
The best Australian retailers are no longer asking whether to invest in the in-store experience. They are asking how to ...
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
- News & Insights
Partnering exclusively in Australia with Crossmark allows us to bring the full strength of Pensa’s Vision AI to the AUS ...
- Case Study
CROSSMARK
Hear more from our team
The latest company updates, news, and our team’s great stories on our LinkedIn.
- News & Insights
The best Australian retailers are no longer asking whether to invest in the in-store experience. They are asking how to ...
Andy Kirk
Dec 2025
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
Andy Kirk
Oct 2025
- News & Insights
Partnering exclusively in Australia with Crossmark allows us to bring the full strength of Pensa’s Vision AI to the AUS ...
Andy Kirk
Sep 2025
- Case Study
CROSSMARK
Sep 2025
- Case Study
CROSSMARK
Jun 2025
- Case Study
CROSSMARK
May 2025
- Case Study
CROSSMARK
Apr 2025
- News & Insights
“It’s been a game changer for how we approach our field management and reporting. We are already seeing some major ...
Andy Kirk
Sep 2024
- News & Insights
At CROSSMARK we’ve always prided ourselves on rapid adoption and implementation of new technology so we’re excited to share our ...
Andy Kirk
Jun 2024
- News & Insights
From cereal and ice cream to chips and chocolate, the way foods with high fat, salt and sugar (HFSS) are ...
Polly Yule
Dec 2022
- News & Insights
While there is no question that virtual reality technology has a long way to go, as computer capabilities become more ...
Andy Kirk
Nov 2022
- News & Insights
Mystery shopping remains one of the most powerful tools available to retailers seeking an honest, ground-level view of customer experience. ...
CROSSMARK
Sep 2022
- News & Insights
Brands that treat field marketing as a box-ticking exercise will always underperform those that treat it as a precision sales ...
CROSSMARK
May 2022
- News & Insights
When brands assess field sales investment against what they currently sell rather than what they could sell, they build a ...
CROSSMARK
Mar 2022
- News & Insights
Australian consumers are now shopping across more channels than ever before, and the brands that win are those that show ...
CROSSMARK
Feb 2022
- News & Insights
Black Friday has become Australia’s most significant retail sales event, and the brands that treat it as a strategic campaign ...
CROSSMARK
Nov 2021
- News & Insights
In a sector built on people, the organisations that invest seriously in culture, flexibility, and genuine employee engagement are consistently ...
CROSSMARK
Oct 2021
- News & Insights
Australian consumers are making purchasing decisions that reflect their values as much as their budgets. For retailers and brands, responding ...
CROSSMARK
Oct 2021
- News & Insights
The brands gaining ground in Australian retail share a common characteristic: they are running their field programmes on real data, ...
Patricio Servat
Jun 2021
- News & Insights
The convenience channel in Australia is experiencing a genuine structural shift. Operators who recognise what shoppers are now looking for, ...
CROSSMARK
May 2021
- News & Insights
The best Australian retailers are no longer asking whether to invest in the in-store experience. They are asking how to ...
Andy Kirk
Dec 2025
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
Andy Kirk
Oct 2025
Contact us
Let's talk about your goals
Use the form to get in touch, or drop us an email if you need to send something through.
New Business
Pat.Servat@crossmark.com.au
General Enquiries
Hello@crossmark.com.au
Careers Team
Careers@crossmark.com.au
Visit us
Find our Sydney and Melbourne offices