Field Sales
Distribution reporting
EDI ordering in-store
MSO management
Indies experts
Growth solutions
Driving distribution & sales growth in independent channels
Account & MSO Management
Speed-to-market NPD
Pre-selling
New Line Cut-ins
Off-location Deals
Activating Store Theatre
Shelf Merchandising
Perfect Store Strategies
Trade Spend Management
Strategic pillars
Turning retail opportunity into sales growth
Our field sales teams combine data-led insight with on the ground expertise to strengthen distribution and sales, influence in-store presence, and deliver measurable growth.
Growing distribution
Expanding your footprint where it matters most. Our field sales teams secure new ranging, protect existing product lines and unlock incremental opportunities to grow distribution and market share.
Shelf optimisation
Turning shelf space into competitive advantage. We influence share of shelf, improve planogram compliance and optimise in-store presence to maximise visibility and sales impact.
Driving volume
Our teams secure larger promotional footprints, influence display execution and ensure every negotiated deal delivers maximum in-store results.
Speed-to-market NPD
Launching new products with pace and precision. Our teams ensure new lines are ranged, stocked and visible quickly - accelerating uptake and maximising early-stage performance.
Growing distribution
Expanding your footprint where it matters most. Our field sales teams secure new ranging, protect existing product lines and unlock incremental opportunities to grow distribution and market share.
Shelf optimisation
Turning shelf space into competitive advantage. We influence share of shelf, improve planogram compliance and optimise in-store presence to maximise visibility and sales impact.
Driving volume
Our teams secure larger promotional footprints, influence display execution and ensure every negotiated deal delivers maximum in-store results.
Speed-to-market NPD
Launching new products with pace and precision. Our teams ensure new lines are ranged, stocked and visible quickly - accelerating uptake and maximising early-stage performance.
Data & technology
Storetrack: Data-driven deployment and live reporting
Our own proprietary Storetrack technology enables incredible flexibility and agility to deploy our teams, while providing real-time visibility into all activity and performance to shape strategy.
Distribution Reporting
Visibility into every visit with data to understand your current channel performance. Deep drive by state, banner, MSO, range, category, and brand.
Actionable Insights
Connect multiple data sources to identify distribution gaps and the size of the prize. Insights to shape store universe and priorities.
AI Integrated
Giving field teams access to critical intel. Better visibility and faster decisions mean more building relationships, less time looking for information.
Sales Trends & Analysis
Performance data identifies where opportunity sits. Prioritise high-potential accounts and focus resources where return is strongest.
End-to-end POS Management driving sales growth
Internal Warehouse and integrated POS Management enabling teams to seize opportunities, improve compliance, and achieve greater speed-to-market.
Coordinating POS printing from inception and samples to production from local or offshore suppliers
Our own warehouse stores and distribution POS, asset, fixtures, and stock
Field integration so teams can order online and capture in-store opportunities
On-demand fulfilment and tracking via our Storetrack system
Case study
Client name: Awesome headline with a powerful stat
Sub-heading to the case study
Brief description about the story without giving away the ending so people want to learn more about it.
Latest news & insights
Explore our case studies, articles, and downloads
- Case Study
CROSSMARK
Sep 2025
- News & Insights
The best Australian retailers are no longer asking whether to invest in the in-store experience. They are asking how to ...
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
- News & Insights
Partnering exclusively in Australia with Crossmark allows us to bring the full strength of Pensa’s Vision AI to the AUS ...
- Case Study
CROSSMARK
Jun 2025
- Case Study
CROSSMARK
Sep 2025
- News & Insights
The best Australian retailers are no longer asking whether to invest in the in-store experience. They are asking how to ...
- News & Insights
About a year ago, we wrote about how CROSSMARK was embracing AI and what it might mean for the future ...
- News & Insights
Partnering exclusively in Australia with Crossmark allows us to bring the full strength of Pensa’s Vision AI to the AUS ...
- Case Study
CROSSMARK
Jun 2025
Contact us
Let's talk about your goals
Use the form to get in touch, or drop us an email if you need to send something through.
New Business
Pat.Servat@crossmark.com.au
General Enquiries
Hello@crossmark.com.au
Careers Team
Careers@crossmark.com.au
Visit us
Find our Sydney and Melbourne offices